Os impactos da pandemia de covid-19 em hostels e pousadas de Maceió-AL: durante e pós-pandemia

Abstract

The health crisis and social distancing measures caused by the Covid-19 pandemic weakened economic activities, especially those related to the service sector, with tourism being one of the most affected activities, as it depends on the movement of people. The research aims to analyze how hostels and inns in Maceió were impacted by the covid-19 pandemic. The research comprised thirteen hostels and inns (five hostels and eight inns), using questionnaires and interviews, which were carried out during the months of July and September 2023. It can be concluded that the group studied had financial impacts, mainly in the decrease in revenue and occupancy rate, which led to layoffs and cost cuts. As for the strategies used by accommodation facilities to face the crisis, they involved implementing measures to prevent Covid-19, cost cutting, changes in the way services are offered, and changes in market segment. Finally, the post-pandemic period for the lodging facilities studied showed a normalization of revenue and occupancy rates, however respondents reported that they still feel the impacts of the crisis, considering that ten of the thirteen respondents reported that they have not yet recovered from the crisis.