RP weekend versão Maceió: a realização de eventos para valorizar a profissão de relações públicas no mercado alagoano

Abstract

This project has as its central theme how the student and the public relations Professional must position itself in front off the labor market, knowing their skills well, using communication tools, know all or the vast majority of functions and activities performed by public relations, and finally, the areas of activity. During the work it will be explained how society sees the role of the professional, which is sometimes confused with others professionals who also work in the field of communication and in the administrative area, and through the study proposed, important points will be presented as a means of understanding and positioning. This Project shows how much events can collaborate to change this scenario, linking Todo Mundo Precisa de umx RP, a collective that seeks to accelerate the Public Relations market, through the realization of RP Weekend in Maceió, to strengthen, recognize and demystify how works the professional and what the profession is.