Meu caro eu: o design gráfico como ferramenta de informação sobre transtornos psicológicos com foco na adolescência

Abstract

Design can act as a tool of social transformation, addressing topics that have not yet been discussed as mental health, for example. By addressing them, design fulfills part of its social role in seeking to improve human experience and well-being from the means available to them. At the same time, there is an increase, even if empirically, in the indexes related to psychological disorders among adults and young people. It is known that mental health is indispensable for an individual's general well-being and addressing it, through graphic design, can become another tool for deconstructing the stigma surrounding these topics. Therefore, talking about this topic from an early age helps to raise awareness and reduce the negative stigma attributed to disorders, in addition to promoting well-being for young people. To contribute to this issue, this work aims to develop a graphic artifact for the adolescent public that enunciates and contributes to the understanding of psychological disorders. For this, it is necessary to investigate design as an emancipatory and communicational element, to locate contemporary publications that address psychological disorders in adolescent audiences, identifying the main approaches adopted to address the issue. Parallel to this, building a hybrid methodology that, among other actions, seeks to understand the theme and the user, in addition to carrying out an analysis of the problem, observing similar ones with different languages (videos, illustrations, applications) that seek to inform and raise public awareness about the subject, to then define the requirements for the development of the project. The data survey carried out with the public seeks to identify the best way in which the artifact to be produced will be inserted/distributed and contributes to the definition of important requirements for the creative stage of the project.