Perfil socioeconômico dos frequentadores da feira do gado de Dois Riachos-AL

Abstract

The aim of this study is to identify the socioeconomic profile of the regulars as well as their perceptions in relation to the Feira de Cattle in the city of Dois Riachos in the state of Alagoas. Understanding the cattle fair and its regulars in its aspects and particularities, is of substantial importance to seek new strategies for maintaining and boosting its activities. This study consists of exploratory descriptive research. Qualitative and quantitative methods were used, based on data collected through 53 interviews conducted at the Dois Riachos cattle fair. With the gathering of information throughout the research and the analysis of the data obtained, it was possible to conclude that most of the dealers / regulars at the Dois Riachos cattle fair are male (79%), aged between 42 and 52 years ( 30%) and are illiterate or have Only incomplete primary education (58%). Another characteristic is that 58% of the fair's visitors have agriculture as their main activity and 66% revealed that they go there both to buy and to sell.