Preços dos principais serviços contábeis prestados em Santana do Ipanema/Alagoas: uma comparação com os preços de outras cidades semelhantes da mesma região

Abstract

This academic work aims to verify whether the accounting services provided in Santana do Ipanema/AL have similar prices to those provided in other similar cities in the same region. The justification for choosing this topic was the need for the academic and professional population to have more concrete data on the private job market in the accounting field, so that the activity can be better developed in the region. Thus, a descriptive study was carried out, analyzing the main accounting services offered in the region and specifying the main factors that influence their respective prices. The sample for this study was formed by three accounting offices, distributed in the cities of Santana do Ipanema, Delmiro Gouveia and Palmeira dos Índios. In this context, objective questionnaires were applied, containing specific questions that sought information on the characteristics of the services provided, such as the costs and prices of these same services. The study, therefore, was carried out using the quantitative methodology, with the objective of measuring the average price of the main accounting services in the mentioned cities of the agreste and sertão regions of Alagoas. The results obtained show that the average price of accounting fees for these firms varies considerably. In the city where the research was conducted, Santana do Ipanema, the average price for services was R$2,313.25, while in the cities of Delmiro Gouveia, the average was R$912.40 and, in the city of Palmeira dos Índios, the average was even lower, R$500.00. The aim is to contribute to the academic environment, with firms and entrepreneurs, with numerical and social support, and to provide information on the accounting market reality in the region. The limitations of this research relate to the sample, which, in addition to being small, was selected for convenience. Further studies on the subject are suggested, expanding and diversifying the sample size.