Abordagens estratégicas de sustentabilidade para projetos de design

Abstract

The principles of sustainability applied to Design methodologies began to narrow in the 1960s, when the counterculture movement proposed the adoption of an alternative lifestyle, developing proposals contrary to those adopted by industrial processes. At this time, the need to consume less and consciously intensifies. In addition to design issues, attention is drawn to social responsibility on the part of designers. The multidisciplinary character, dynamic and capable of permeating various subjects, allows the designer to promote new relationships, interconnect disconnected systems, see new possibilities and propose new interpretations. The multidisciplinarity of Design helps in understanding the performance of Sustainability and allows the designer to think of alternative solutions to conventional ones. This work aimed to survey the strategic methodological guidelines with a focus on sustainability for Design projects, highlighting those that are most relevant in the development of sustainable projects and that act on the three pillars of sustainability: environment, society and economy. The design methodology used was the Double Diamond. The Double Diamond structure is very interactive and allows the use of tools that best suit the process, in addition to allowing feedback between the steps. Among the methodologies analyzed by this work, it was noticed the great gap that exists between the development of projects that are aligned with sustainability. There are few that propose the analysis of impacts on the environment, considering the real needs of consumers and designing so that artifacts can be recycled, reused, have their useful life extended by allowing the exchange of parts or artifacts that are designed with materials that are friendly to the environment through processes that minimize or do not cause environmental impacts. Design is an area in constant expansion, which has great adaptability and interaction with other areas. It is a malleable process and can be molded as needed. When well grounded, interconnected with other areas of knowledge, tested and applied, Design provides a solid result for the construction of new ideas.