Entre tramas e rendas: a construção de uma agenda política para o artesanato e a economia criativa em Alagoas

Abstract

According to recent data from the Brazilian Handicraft Program, Alagoas is the state that emerges with the largest number of registered artisans nationwide. Of this volume, 70% is represented by embroidery fillet, typical craft mode "of the lakes region", which stands as productive core maceioense the neighborhood of Pontal da Barra. With the institutionalization of the creative economy in Brazil crafts stands as one of the core creative industries of this new political-economic arrangement, fitting as an object of state policy under the Ministry of Culture. The playing field of the creative economy features intrainstitucionais direct interfaces with the National Programme of Intangible Heritage and the Living Culture Program. This relationship is forming a conceptual tripod that includes the symbolic dimension, the civic dimension and the economic dimension, forging a cultural policy of full accessibility. Nevertheless, such a full conception of culture has also associated inter interfaces, especially the programs linked to the Ministry of Development, Industry and Foreign Trade, specifically the Geographical Indications and the Local Productive Arrangements. Thus, dominated by the need to identify the institutional network of agents dealing in commercial and symbolic promotion of handicrafts, in line with the principles of creative economy. From the institutional analysis of various directly and indirectly linked to state agents, it seeks to identify the potential embroidery fillet as a vector of the creative economy and regional development. To this end, in addition to the bibliographical and documentary references related to the theme, is undertaken interviews with different actors involved in the production chain of the fillet, as local craftsmen, representative of the State Secretariat for Economic Development and Tourism of Alagoas and the Brazilian Support Service Micro and Small Enterprises in Alagoas. With that, allow yourself an understanding of the inter-institutional fabric that makes up the political agenda for the craft and the creative economy in Alagoas.