LíriosCast: novas formas de comunicação do mercado editorial dedicado ao público jovem que acessa, consome e se comunica a partir de redes sociais (Podcast)

Abstract

This report deals with the experiences, methodologies and theoretical contents applied in the construction of a podcast series, in which this work was developed, as well as the entire process of recording, editing and publishing the product. This work presents all the theoretical basis that served as support for the podcast that was developed in order to investigate the new forms of communication of the editorial market dedicated to those who access, consume and communicate through social networks, investigating how digital influencers have popularized young fiction literature on different social networks. There are also explanations about the visual choices for publishing the podcast and the activities developed during the production of the series.